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About Zoe Hiljemark

Zoe Hiljemark is a PR consultant and content strategist at sixthsensepr.co.uk with 15 years of experience. She helps professional photographers to build their profile via media publicity and to create engaging written content to attract and connect with their ideal customers.

How to write a press release for your photography business

By | March 26th, 2019|Most Popular, PR & Media Publicity|

Getting featured in the media is a great way to increase the visibility of you and your photography. So, if you have a story that you think will be of interest to the wider public, my advice would be to be proactive. Approach the media with your news.

What have you got to lose?

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Recommended (and mostly free) digital marketing tools I use

By | March 13th, 2019|Blogging, Content Marketing, E-mail Marketing, Marketing Strategy, PR & Media Publicity, Productivity, Social Media|

Today, I’m sharing some of my favourite (mostly free) digital marketing tools. These are tools that I use day-in-day-out in my business. They may be just what you need to boost productivity and your marketing!

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How to love your photography business again in ten simple steps

By | February 11th, 2019|Marketing Strategy, Mindset, Most Popular, Productivity|

Working alone is tough! And it’s highly likely that you’ll lose your mojo at some point and begin to question why you are in business at all. I know because I’ve been there myself. And I’ve seen it in others too.

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Content planning tips for photographers

By | January 30th, 2019|Blogging, Content Marketing, Most Popular, Productivity|

If you haven’t ever created a marketing content plan for your photography business before, but you know you want to become more organised, this one is for you.

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Eight habits to boost your productivity

By | January 17th, 2019|Marketing Strategy, Productivity|

Whether you are a full-time or part-time photographer, chances are there’s room to be more productive and consistent in your photography business.

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Why and how to set strategic goals for your photography business

By | January 9th, 2019|Marketing Strategy, Productivity|

The start of a new year, quarter or month are all great times to set new goals for your photography business. But there is an art to goal setting.

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How to do an annual review of your photography business

By | December 12th, 2018|Marketing Strategy, Productivity|

Making the time to reflect on the past 12 months and work ‘on’ my business rather than just work ‘in’ the business is something that I’ve done consistently for the last few years.

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Why bother creating content for your photography blog?

By | December 3rd, 2018|Blogging, Content Marketing, Marketing Strategy, Most Popular|

Do you regularly create and publish content for your photography blog? If not, why not?

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Why your photography business needs a content marketing and PR strategy

By | November 20th, 2018|Content Marketing, Marketing Strategy, Most Popular, PR & Media Publicity|

Your photography business needs a content marketing and PR strategy. Why? Because you need constant and steady supply of leads and customers.

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Business and marketing books I recommend

By | November 15th, 2018|Blogging, Content Marketing, Marketing Strategy, Productivity, Social Media|

I’ll admit it. I’m a complete book geek!

There’s nothing on my Amazon wish list but business and marketing books (yes, really).

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