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About Zoe Hiljemark

Zoe Hiljemark is a PR consultant and content strategist with 15 years of experience in the communications industry. She helps ambitious professional photographers attract their dream clients, build trust and authority, and sell more. Photographers - come and join the free 'PR-Savvy Photographers' community on Facebook!

How to promote your photography blog and reach more people

By | July 26th, 2018|Blogging, Content Marketing, Most Popular|

Creating useful marketing content, such as blog articles, is a great way to promote your photography business.

But in itself, it’s not enough to attract swathes of your perfect clients.

[…]

Six steps to securing media coverage for your photography business

By | July 10th, 2018|Most Popular, PR & Media Publicity|

When it comes to securing media coverage for your photography business, I believe that it can be done in six simple steps. Want to know more?

Read on for my top tips and to download a free cheat sheet.

[…]

Quarterly Reviews: Goal setting and planning tips for photographers

By | July 2nd, 2018|Marketing Strategy, Productivity|

At the start of every new quarter, I highly recommend that you assess what’s working and what isn’t working in your photography business.

[…]

Photography podcasts you won’t want to miss

By | June 20th, 2018|Marketing Strategy|

I’ve discovered some brilliant photography podcasts and wanted to share them with you today.

[…]

An introduction to GDPR and how it affects your photography business

By | June 2nd, 2018|E-mail Marketing, Marketing Strategy, Most Popular|

The General Data Protection Regulation (GDPR) came into force on May 25th, 2018 and it affects your photography business. Read on to find out more.

[…]

Why are you not using PR to promote your business?

By | May 15th, 2018|PR & Media Publicity|

Are you using PR to promote your business?

By that I mean, are you pitching yourself to the media? Are you regularly sharing news and stories […]

Why PR and content marketing work so well together

By | April 26th, 2018|Blogging, Content Marketing, Marketing Strategy, PR & Media Publicity|

I believe that PR and content marketing are perfect partners.

  • Both are strategic marketing approaches that help you to promote your business
  • Both are geared […]

The daily habit that will help you secure more photography clients

By | April 12th, 2018|Marketing Strategy, Most Popular, Productivity|

As a professional photographer, how to get more photography clients is probably the question on your mind more often than any other.

[…]

How to use newsjacking to promote your photography business

By | February 20th, 2018|PR & Media Publicity|

In this article, I introduced you to three ways to secure publicity and to the concept of newsjacking.

Here I’m going to talk in more […]

Photographers: Use this grammar checker tool to write like a pro!

By | November 13th, 2017|Blogging, Content Marketing|

You’re regularly creating content in the form of blogs, emails, and social media posts. But are you confident that everything you write is grammatically correct?

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