To make more impact with your marketing, you need communication strategy for your photography business that’s focussed on reaching and helping the people you truly want to serve.
If you’re concerned that your current marketing is not resonating with your ideal photography client, let’s talk. One of the first things I do with new 1-2-1 clients is to guide them through the process of identifying their ideal photography client.
This stage is essential because with an in-depth knowledge of your ideal photography client, you’ll gain much-needed clarity on how you can effectively communicate with them.
I can help you with a communications strategy and plan as well as help to better optimise your website in order to be found by your dream clients.
Get in touch to enquire about my content strategy services for photographers.
All photographers need to blog! Writing quality content and publishing articles regularly will boost your search rankings and your online visibility, help to build the know-like-and-trust factor and an engaged and loyal audience, and help generate enquiries and sales. Need I say more?
As a content strategist and copywriter, I can help you with all aspects of blogging. Whether you need help developing content ideas for your photography blog or you need a blog content plan to follow, this is the work I love to do.
Writing not your thing? I can take away the hassle of blog content creation completely! Writing to match your unique tone of voice, I can create SEO-optimised and conversion-focused blog articles and help with blog content promotion and repurposing to ensure that you get your content seen by as many people as possible.
Get in touch to enquire about my blogging services for photographers.
I can support you by writing engaging copy that will help you spread the word about your business and, ultimately, sell more!
Need to write copy for your photography website, email campaigns or social media channels? Of course, you do! As a business owner, you’ll need to create copy on a regular basis in order to promote your photography and attract clients – there’s no getting away from it!
Photographers hire me to help them with their copywriting needs because they lack the confidence, skills or the know-how to write compelling marketing copy that will help promote their photography services.
I use my 15 years of experience in marketing communications to create effective copy that will get your photography noticed.
Get in touch to enquire about my copywriting services for photographers.
PR & Media Relations
Positive media coverage helps to position you as an expert, increases the visibility of you and your photography, enhances your credibility and reputation, and drives valuable traffic to your website.
I’ve been working in PR for 15 years, helping businesses of all sizes to secure positive media coverage that increases awareness of their products and services, and drives enquiries and sales.
I’ve worked on regional, national and international PR campaigns, generating many hundreds of editorial placements for my clients, and have won a Chartered Institute of Public Relations regional Gold Award.
Securing valuable press mentions of you and your photography is the goal of my PR work. I identify the newsworthy stories in your photography business and approach relevant media publications, journalists and bloggers, pitching in compelling PR ideas that will get you in the media spotlight!
Get in touch to enquire about my PR services for photographers.