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An introduction to GDPR and how it affects your photography business

The General Data Protection Regulation (GDPR) came into force on May 25th, 2018 and it affects your photography business. Read on to find out more. […]

Why are you not using PR to promote your business?

Are you using PR to promote your business? By that I mean, are you pitching yourself to the media? Are you regularly sharing news and stories about you and your [...]

Why PR and content marketing work so well together

I believe that PR and content marketing are perfect partners. Both are strategic marketing approaches that help you to promote your business Both are geared towards building trust and authority [...]

The daily habit that will help you secure more photography clients

As a professional photographer, how to get more photography clients is probably the question on your mind more often than any other. […]

How to give your photography business a spring clean

Do you regularly set aside time to review the progress you are making in your business? I believe that it’s a great habit to get into. […]

How to use newsjacking to promote your photography business

In this article, I introduced you to three ways to secure publicity and to the concept of newsjacking. Here I'm going to talk in more detail about newsjacking and about [...]

Blogging Clinics: A health check for your photography blog

If you’re keen to make a bigger impact with your content marketing, my Blogging Clinics could help. […]

The only grammar checker tool you’ll ever need

You’re regularly creating content in the form of blogs, emails, and social media posts. But are you confident that everything you write is grammatically correct? […]

How to secure Christmas media coverage

If you want to know how you can secure Christmas media coverage that could provide valuable exposure for your products or services, read on! […]

Three ways to secure free publicity for your photography business

You want to promote yourself and stand out from your competitors. So, include PR in your marketing strategy. It will help you to secure free publicity for your photography business! […]

How to define and market to your perfect photography client

Take a moment to consider who you’d describe as your ‘perfect photography client’. […]

Don’t miss this FREE PR tool that will help you get featured in the media

I want to let you in on a secret. There’s a free PR tool that you may not be aware of. It could prove invaluable for helping to source publicity for [...]

What is Public Relations?

Bill Gates famously said,"If I was down to my last dollar, I'd spend it on PR." Yet, what is public relations, exactly? In this post, I will introduce you to [...]

How to recruit a virtual assistant

If you’re feeling overwhelmed in your business, perhaps it’s time to outsource? Perhaps you should recruit a virtual assistant? […]

Turning Points: Interview with blogger and author Joanne Dewberry

The Turning Points blog series is back! […]

Turning Points: Interview with contemporary artist Adrian Grainger

This Turning Points blog series is where I interview creative entrepreneurs and successful independent business owners- people like you. Why? Because I believe the stories of other creatives can provide invaluable [...]

Turning Points: Interview with content marketing expert Mark Masters

Welcome to the second edition of my new Turning Points blog series. In this series, I interview creative entrepreneurs and successful independent business owners – people like you. […]

Turning Points: Interview with crime fiction author Paddy Magrane

Welcome to the new Turning Points blog series In this very first edition, I am thrilled to have an interview with artist turned crime fiction author, Paddy Magrane, to share [...]